Hello Are You Healthy and Fit? -1

I have trained so much over the years, from reading and from trial and error that I could be a decent coach myself with a little more training. I don’t think it’s something I’ll really pursue, but I considered it wise to share some things I’ve learned with you. Today I will look at the first part of getting healthier and fit —  Healthy Eating.

Let’s Discuss Agribusiness

In the spirit of the International youth day, which was yesterday, let’s reflect on the Nigerian Youth and their ‘get rich quick through agriculture belief’. Most Nigerian youth want to become cucumber, tomato farmer, or delve into one quick returns agribusiness venture.

Job Vacancies At The Federal Civil Service Commission

The Federal Civil Service Commission (FCSC) wishes to announce vacancies in the following MDAs (Ministries, Departments and Agencies)

1.      Federal Ministry of Information

2.     Federal Ministry of Environment

3.     Federal Ministry of Justice

4.     Federal Ministry of Trade and Investment;

5.     Bureau of Public Procurement

MTN Begins 4G LTE Internet Services Trial In Nigeria

MTN Nigeria’s subsidiary, Visafone, has commenced the test-run of its fourth generation long term evolution (4G LTE) internet technology service for smartphone users.

Let’s Discuss Economic Recession

Economic recession is one of the major problems grinding most world economies at the moment. Almost every individual and organisation is affected by the recession currently ravaging world economy. It has gotten so bad that the price of dollar to Naira has doubled just in a span of one year. Companies are cutting cost, laying off staff and diversifying just to maximise profit and stay in business.

Episode 5: Design And Branding (Final Episode)

On a final note, an organisation’s brand is a whole set of associations which people make when they think about or encounter that business.

A common misconception – and one that designers are always at pains to correct is that a brand is simply a logo or identity. The logo is just one manifestation of a brand, although it’s often a top-level communication, seen most frequently by the greatest number of people.

Episode 4: Branding For Different Sectors

In this section we will explore what branding  entails in different market sectors. Ranging from start-ups to public sector, service companies and business to business sector.

Episode 3: How To Communicate, Manage and Develop Your Brand Identity (contd)

Haven completed the task given in my earlier post; permit me to introduce you to “Brand Management Techniques”.

Once your encompassing brand ‘promise’ is in place, you need to consider how you will communicate it and then how you will manage and develop it over time. When it comes to communicating your brand to the public, there are a few techniques and issues that are worth considering:

Episode 3: How To Communicate, Manage and Develop Your Brand Identity

How to communicate, manage and develop your brand identity; Permit me to rephrase this into two sections, namely;

1. The key ingredients of any brand.

2. Brand Management Techniques.

THE KEY INGREDIENTS OF ANY BRAND.

In this section, the four cornerstones of any good brand will be outlined using examples from the business world.

Defining your brand: If you’re thinking about how to rebrand your business, its products or services, you want to assess where your brand stands at present, there are a few key aspects you should consider:

Episode 2: How Brands Are Changing

In the last few years, digital communications revolution has completely transformed the balance of control. Consumer's voice has become louder and much more public: Consumers can publish their experience of a brand and compare it with the experience of others. The ability of a brand to respond to this can have a profound effect on the way they are perceived. This is also affecting the types of brand that achieve prominence.